Makeup is something that has become an outlet of self-expression around the world. Some people use it with a dramatic flair, some use it for the simple natural look, and some use it for that nice in-between stage. After you use makeup for a while you start to notice the brands and products that you favor over others. It can get to the point where you will only buy from that brand, regardless of the vast price differences between them and other products that are similar, if not the same. I myself am guilty of this. I have realized that I may love the makeup, but my bank account… not so much.
Something that I have discovered is that there are makeup brands and products that are pretty much the same as the ones that I have favored in the past. The difference is that they are half the price! When I discovered this, I nearly lost my mind with sheer joy. I am going to show you my three top brand switches and what they cost!
The first product is foundation. I used to love MAC foundation and it would be the only one that I ever bought. But at $35 a bottle the cost unfortunately adds up. So, I went on the hunt for a cheaper alternative and found ColourPop. This website was like a goldmine for me. It had such beautiful makeup and amazing reviews for such a great price, there was no way that I couldn’t try it out. I matched my shade and bought a bottle of concealer, which was only $12, and waited to see the results. I tried it on when it arrived, and it was at that moment that I knew I would never be going to MAC again. It was the same deal with my concealer. At MAC it is $25, but at ColourPop it was $9 and worked just as great.
My final swap out was my mascara. I usually use Better Than Sex by Too Faced, but I was at Target one day and saw a bottle of Big Shot by Maybelline. It looked cool so I decided that I would give it a try. Turns out that it worked amazingly and gave my lashes the same volume and length as Better Than Sex. The only difference is that instead of being $23 it was $7.99.
The moral of the story is that you don’t have to pay a lot of money because you feel like you need to be loyal to one brand or product. Makeup is a worldwide business and the possibilities are endless. There are many options out there and a few of them will save you money while giving you the same quality you love. At the end of the day, I think that is something that is worth the hunt.