LinkedIn is an invaluable tool for building your resume or growing your repertoire. Although the networking site is widely used, it can be tricky to navigate, but it doesn’t have to be! Read on to see how you can update your LinkedIn profile in a few simple ways in order to stand out!
- Update Your Profile Photo
This first tip is very self-explanatory, but it is often overlooked. Never underestimate the power of a simple photo. If you already have one, make sure it’s professional. If you don’t have one yet, just find a clean wall and ask a friend to help you take a quick photo!
- Utilize the Headline Space
One of the easiest ways to stand out is to add your area of study or industry in the headline (the space under your name on your profile). To make this part even more attention-grabbing, try adding attributes that distinguish you from others in your field.
For example, “Staff Writer” can become “Staff Writer – 5+ Years of Experience Providing Copywriting, Editing, & Proofreading Services in the Fashion Industry.”
- Update Your Location & Contact Info
While your location isn’t as important right now due to the global pandemic and the increase of remote work, it is still crucial to fill out this part of your profile. The reason for doing so is that it will help recruiters search for potential candidates, and it’s also a great way to connect with other industry professionals who live in your area.
On that note, make sure your email address, website, and other contact info are listed on your profile so that people can reach you easily!
- Update Skills and Ask for Endorsements
LinkedIn allows you to list your skills on your profile, and while it may be tempting to include everything you’re good at, you should be strategic about it. Make sure your skills actually help you stand out. That means skills like “Microsoft Word” or “Google Docs” probably shouldn’t be included since most candidates have at least an intermediate understanding of both.
Instead, try including searchable skills that are key for someone in your industry, such as “Creative Writing” for anyone looking for writing job opportunities or “Social Media Marketing” for those building careers in the digital marketing world.
Another tip—ask friends or coworkers to endorse these skills once you’ve determined which ones to include. This will help you stand out even more!